Swipe copy is one of those things that you know you should proooobably create for your affiliates but, when it comes down to crunch time, it gets swept under the proverbial rug.

The number of times I’ve sat down to promote someone’s offer (as an affiliate myself) and the swipe copy is either a) non-existent or b) just plain bad is too many times to count. 🙈

As your resident affiliate program wizard, I won’t let this experience happen to your affiliates! 🧙‍♂️✨

Just in case you’re new to the idea, affiliate swipe copy is pre-written content that you provide to your affiliates to help them promote your offer. This can include things like email newsletters, social media posts, personal DMs, etc - it’s, essentially, done-for-them content that they can take & tweak.

And no matter what you sell - whether you have a service, online course, physical product, membership, or SaaS - swipe can be essential to the success of your affiliates’ promotions.

Without swipe copy, affiliates could:

• be raring to share, but get stuck at the first hurdle: what do they actually say to promote the offer?
• end up getting their messages mixed, resulting in a confused audience (and a lot of questions from customers!)
• realise that they don’t have enough time to create content from scratch and scrap their promotions altogether

And we don’t want any of that, right? 😉

In the latest blog post over at ReferralPie, I’ll walk you through the 4 main reasons swipe copy can be pivotal to the success of your affiliate program.

​Read the full post here →​

If your affiliates promote their own or other people’s offers via their email list, providing them with email swipe copy can be a game changer.

Let me roll up my sleeves, get typing, and save you HOURS of time and write email swipe that:

• introduces you to your affiliates’ audiences (without any awkward moments)
• takes readers on a seamless journey from problem aware to product aware
• drives clicks from your affiliates’ emails to your sales or landing page

all whilst maintaining the integrity of your brand and highlighting the benefits of your offer.

I still have spots left for my newest offer from ReferralPie; Slice of Swipe.

​Take a look at the deets here →​

And, of course, if you have any questions let me know and we can chat!

Have a magical day!
Zoe 💛

P.S. I'm getting back into Pinterest lately! If you spend any time on Pinterest, I'd super appreciate a follow! 📌